It would see the shape of the letter F quite accurately describes how visitors see your web page content.
Check out this link to learn how heat maps can reveal the pattern of how your visitor’s eyes quickly scan what you present.
Last week the latest our latest Telecom Yellow Pages Directory was dropped off. We received a dozen copies all nicely wrapped in cellophane ready for passing around the office.
Seven days on and they are still sitting there – waiting to be released.
My bet is that they will remain in their place for a month, if not longer.
Have we stopped shopping for new stuff while they are there?
Doubt it.
Our fingers are still doing their walking – they have just moved from fanning through 2000 pages of yellow print to searching 8 billion web pages of Google searched content looking for that next new purchase.
My pick is that we are not alone and that there will be a few copies of the Yellow book still in cellophane by year end.
(Few weeks on since this post and the plastic is still doing its job)